Performance, professionalism and a specialist outlook circulates through north Wales and north-west England qualified teacher and former head of departments Alice Elizabeth Lund (known widely as Alice Amel) - who first gained recognition and media attention through sports, performing arts and community events as a child.

In 2009 at 19 years of age, after being approached to take part in a beauty pageant in Leeds City Centre, Alice worked as a professional actress on ITV Yorkshire’s ‘Emmerdale’, E4’s ‘Bizarre ER’, ITV’s ‘Victoria’ and ‘Marlon and Paddy’s Big Night In’, and later presented the Sports Recap live on Love World TV.

Encompassing Alice’s wide interests; she engages and entertains large audiences at film premieres, music showcases and charitable events; triumphing political movements, artistic creations and sharing her own distinctive expertise in fields and topics Alice has become well-known for. And let’s not forget comedy!

Alice holds her own when interviewing critically acclaimed songwriters and performers, leading music business companies and carefully selected playlists for broadcast on ‘The Alice Amel Show’; and is conversant to a long day’s graft off the record, in TV, radio and film production too.

As a recognised figure in entertainment; Alice warmly receives invitations to host within the country music scenes, International Women’s Day events and within mental health awareness. Most notably to date, Alice accepted an invitation to Judge a large Australian Songwriting Competition, held in London, in support of the Mental Health Charity 'R U OK?'; to speak at London’s The Rhythm Studio’s 'Masterclass'; and for London’s award-winning 'Key Changes' Record Label - a charitable organisation in support of positive mental health through music.

Aside from the creative and performance sectors, since sixteen years of age, Alice gained recognised qualifications and certifications in health, social, education, meditation mastery teaching, kaula tantra yoga teaching, arts awards, child protection, sports and media; continuously striving towards positive and productive change personally, politically and professionally. No wonder she can’t pin point one profession Billie Eilish!

With academia, faith and humanitarianism close to heart - Alice set in motion institutional, industrial and community initiatives; videography documentary projects; television, radio and journalism commissions; product and novel concepts; and remains a strong presence in political and systematic movements within the United Kingdom and Internationally.